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Traction Attraction

Aditya Narayan BLUFFS, media falls for it!

Aditya Narayan's earlier version : “Meri sari savings khatam ho gayee hai.” (Because of the Coronavirus lockdown). “I’ve literally finished my savings. Maine jo Mutual Funds mein paise-waise daal ke rakhe the — I had to withdraw all of…

Fenil Seta: #BoycottBollywood won’t work

Due to public outrage after the Sushant Singh Rajput demise and investigation into the drugs racket, the hashtag #BoycottBollywood has been trending on Twitter. Meanwhile, the Coronavirus pandemic has heavily impacted the exhibition sector.…

Is banned Tik Tok coming back to India?

A huge number of top Social Media influencers in India were shocked and shattered when the government banned the TikTok app due to national security concerns. Before the ban, India was TikTok's biggest market with over 400 million…

If you give your word, keep your word

FOOD FOR THOUGHT: If you give your word, keep your word (that's the first step to good PR). Otherwise, don't give your word. Some people believe in the power of now. Some people wait. Some people are people of word. Some people…

Are you future-ready?

By the time the Corona Crisis ends, a NEW GENERATION OF PROFESSIONALS will be ready and more-than-willing to take over from the current lot. New stars and celebs will emerge, new platforms, new ways of working, new actors, new actresses,…

Nothing’s better than MORE

Long ago, I had a journalist friend who understood the way my mind ticked. In fact, he understood it so well that I was sometimes worried that he could correctly predict my professional moves. This friend once told me, "You are Dale. You…

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