Browsing Tag


Great branding attracts great funding

Great branding attracts great funding. But many Bollywood artists are still struggling to get that right. Some still work hard, instead of working smart. They still think, "Apna time aayega." But I can almost bet that most of them will…

Where eagles dare

I have completed 24 years in Bollywood PR. In these years, I have handled the media for some 300 names including Hrithik Roshan, Shilpa Shetty, Priyanka Chopra and films like the Shah Rukh Khan-starrer Don and Farhan Akhtar-starrer Rock…

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