Is banned Tik Tok coming back to India?

A huge number of top Social Media influencers in India were shocked and shattered when the government banned the TikTok app due to national security concerns. Before the ban, India was TikTok's biggest market with over 400 million…

CINTAA steps in to defend Brand Bollywood

In the wake of Rhea Chakraborty's arrest by the Narcotics Control Bureau after Sushant Singh Rahput's demise, the Cine And TV Artistes' Association (CINTAA) has issued a statement addressing the film industry's image and brand. The…

Which is better? Instagram Reels or TikTok?

PR professional Vineet Sharma, a Senior Associate – PR & Client Servicing with Ketchum Sampark, analyses the advent of Instagram Reels after the ban of TikTok in India. Sometime ago, it was reported that Instagram had begun to…

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