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BollywoodPR.in

BollywoodPR.in leads as the premier authoritative PR website of the Indian entertainment industry. Its articles, news stories, features, lists, interviews, case studies, trade analysis and expert opinion pieces strive to be the top best in information as well as journalistic and PR ethics in Bollywood public relations. It also serves as a guiding light for new-age PR agencies in Mumbai and PR professionals all over India.

Being Famous

CINTAA steps in to defend Brand Bollywood

In the wake of Rhea Chakraborty's arrest by the Narcotics Control Bureau after Sushant Singh Rahput's demise, the Cine And TV Artistes' Association (CINTAA) has issued a statement addressing the film industry's image and brand. The…

Being Famous

Poonam Mahajan stresses on the importance of Plan B

PR and crisis management expert Poonam Mahajan has turned author with her book 'Vital Role of PR in Crisis'. Here is a summary of the book in her own words: 'Hope for the best, prepare for the worst' doesn’t apply only to individuals, it…

Being Famous

Which is better? Instagram Reels or TikTok?

PR professional Vineet Sharma, a Senior Associate – PR & Client Servicing with Ketchum Sampark, analyses the advent of Instagram Reels after the ban of TikTok in India. Sometime ago, it was reported that Instagram had begun to…

Being Famous

Anything is possible when you think like an ant

With 22 years of experience in executive leadership, marketing and corporate communications, media maverick Vikram Kharvi writes an article on ants you will flip over. We humans have so much to learn from these feeble and tiny creatures.…

Opinion

Viveck Vaswani: Await a paradigm shift in the magic of cinema viewing

Writer, producer, actor and educator Viveck Vaswani talks about how South-Indian stars could be instrumental in pulling crowds back to theatres. Corporate Bollywood, especially the new gen has never understood the value of single screen…

Case Studies

Controversy sells

Opinion

Get PR help to survive Corona downturn: Bollywood trade analyst Rajeev Chaudhari

Bollywood is going through its worst ever phase, with most of the film industry shut or completely in disarray after the Coronavirus pandemic. Trade analyst Rajeev Chaudhari breaks down the situation for clarity. Here is a first-person…

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