Mayank Shekhar: Paid News is a reality one can live with
In the wake of all the negativity about the PR profession by trolls on Twitter, do you think Bollywood actors should avoid hiring PRs for themselves?
PR is a legit field, like all other media. Just because trolls attack media is no…
Viveck Vaswani: Await a paradigm shift in the magic of cinema viewing
Writer, producer, actor and educator Viveck Vaswani talks about how South-Indian stars could be instrumental in pulling crowds back to theatres.
Corporate Bollywood, especially the new gen has never understood the value of single screen…
Get PR help to survive Corona downturn: Bollywood trade analyst Rajeev Chaudhari
Bollywood is going through its worst ever phase, with most of the film industry shut or completely in disarray after the Coronavirus pandemic. Trade analyst Rajeev Chaudhari breaks down the situation for clarity. Here is a first-person…