Author

Dale Bhagwagar

Dale Bhagwagar (डेल भगवागर) is a leading Bollywood publicist in the Indian entertainment industry. With 11 years of experience in journalism, followed by 27 years of expertise in entertainment PR, he leads the Bollywood PR agencies Dale Bhagwagar Media Group and Hybrid Media in Mumbai. Their activities bear his personal touch and stamp. He runs this site and sometimes writes for it.

Case Studies

Where eagles dare

I have completed 24 years in Bollywood PR. In these years, I have handled the media for some 300 names including Hrithik Roshan, Shilpa Shetty, Priyanka Chopra and films like the Shah Rukh Khan-starrer Don and Farhan Akhtar-starrer Rock…
Being Famous

Aisa thodi hota hai yaar – Part 2

Just a few hours ago, I saw Akshaye Khanna's movie State of Siege, where he plays a Black Cat Commando who disobeys orders of his superior and gets away with it. Lives are lost, but he is still allowed to continue his services. Check out…
Case Studies

Ignore competition and run your own race

I have never been in a race with other PRs. Never ever. I've always run my own race. I don't come in anyone's way, nor let anyone come in my way. If you see my Photo Albums on Facebook or my PR agency official website Dale Bhagwagar…
Being Famous

Many Indian YouTubers just don’t get THIS

After the Paras Singh Arunachal Pradesh video controversy, I am compelled to say that many (and I mean, many) Indian YouTubers do not understand that in our Constitution, though the right to Freedom of Speech and Expression is fundamental,…
Being Famous

What’s with Zack Snyder!

Wonder what's happening inside Zack Snyder's hyper-creative mind. Or can one say, what's got into his head. ;-) First he gave as the super-long Justice League. And now he's gone ahead and made yet another long long horror flick Army of the…
Being Famous

Perception is not more important than life!

Representational image As a PR, I often say that we are living in a world where perception is reality. What people think of us and how they perceive us has become more important than who we really are, or what the reality is. But the…
Being Famous

Arnab Goswami wins

The Arnab Goswami arrest incident reminds me of this dialogue from the James Bond film Tomorrow Never Dies, where the antagonist Elliot Carver says THIS: "Gentlemen, and ladies, hold the presses. This just in. By curious quirk of fate,…

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