Bollywood PR - A Dale Bhagwagar Enterprise

There are many more, of course. But here, I've collated 11 interesting quotes from 2019 movies which caught my attention. Hope you enjoy them as much as I did. "Money is one thing, Mr Banks, but data is power. You see, this is all just…

Bollywood is going through its worst ever phase, with most of the film industry shut or completely in disarray after the Coronavirus pandemic. Trade analyst Rajeev Chaudhari breaks down the situation for clarity. Here is a first-person…

All those questioning Amitabh Bachchan's integrity on the latest episode should remember that Amitabh Bachchan is not just Amitabh Bachchan the actor or Amitabh Bachchan the megastar. Please done forget that he is Harivanshrai Bachchan's…

I remember an instance, when long ago I had messaged the editor of Mid-Day's film supplement Hit-List for a story on one of my PR clients, Pakistani actress Meera. When I followed up, the Ed curtly messaged back, "Mid-Day won't carry the…

As in other parts of the world, media consumption in India has shifted decisively online, with 375,000,000 Internet users in 2015, or 30% of the population. Meanwhile, more than 50% of the population owns a mobile phone and around a…

On the birth anniversary of Sigmund Freud (1856-1939), the father of psychoanalysis, Google rightly devoted a doodle to him. Freud had a lot of controversial accomplishments, some of which are highly debated even today. But what…

I was a Bollywood journalist before I turned PR. Once upon a time when I was new to Mumbai city (then, Bombay), I approached the eccentric Raaj Kumar for a quote at a film event. He gave a piercing look at me. Then in his typical Raaj…

The PR spectrum is continually changing and expanding, but some entertainment publicists are not changing with the times. They seem to be ignoring the dictum: Evolve or perish. Traditional PR tactics are phasing out, and making way for…

In their newsletter called Stamp, Whistling Woods International (WWI) featured my experiences with megastar Amitabh Bachchan 25 years ago. Thanx WWI, Priyanka Pai, Alison Dcruz, Aditya Mandre, Karn Gupta, Saili Kocharekar, Niviya Augustine,…

Public Relations on a roll From what a PR gets, he might make a living. But from what a PR gives, he might make a life. PRs have been media kings from quite some time. Almost from the time I gave this interview. After being a…