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BollywoodPR.in

BollywoodPR.in leads as the premier authoritative PR website of the Indian entertainment industry. Its articles, news stories, features, lists, interviews, case studies, trade analysis and expert opinion pieces strive to be the top best in information as well as journalistic and PR ethics in Bollywood public relations. It also serves as a guiding light for new-age PR agencies in Mumbai and PR professionals all over India.

Analysis

Bollywood PR enters new era of trust and tech

In an industry driven by perception, timing and media visibility, Bollywood PR has always been a fast-evolving profession. But now, three major forces are reshaping its very structure — Artificial Intelligence, economic factors, and an…

Analysis

Current trends in Bollywood PR

The Bollywood public relations (PR) industry is encountering The Bollywood PR industry is grappling with challenges such as stagnant salaries and an increased reliance on branded content, which undermines traditional organic methods.…

Case Studies

Why corporate PR agencies are less successful than independent PR agencies in Bollywood

Corporate PR agencies work in a very formal and corporate structure, while independent PR agencies develop a better rapport, which is commonly referred to as "tuning" in Bollywood with their PR clients. Corporate PR agencies also have…

Being Famous

Top 10 PR lessons small businesses can learn from Bollywood superstar Shah Rukh Khan

Shah Rukh Khan, the undisputed king of Bollywood, has not only captivated audiences with his acting prowess but has also demonstrated exceptional skills in marketing and public relations. His ability to connect with his audience, build…

Opinion

Greedy ‘Samosa critics’ take over genuine film reviewers

As the Hindi film industry reels from a string of box office debacles, a harsh reality has come into sharp focus – Bollywood's woes are largely self-inflicted wounds, a consequence of unchecked greed, shortsightedness, and a startling…

Being Famous

Yeh kya tha !!!!

The much-anticipated trailer of the upcoming Bollywood movie Fighter has taken the internet by storm. The trailer has swiftly captivated the attention of audiences and critics alike, setting the stage for what promises to be a compelling…

Being Famous

How Bollywood actors tackle trolls

Bollywood actors often face trolls and negative comments on social media, but they have developed various strategies to deal with them. Separating reality from internet trolling Upcoming Bollywood actress Suhana Khan, has shared her…

Being Famous

Does Ranbir Kapoor still have a Sanjay Dutt hangover?

Perhaps after embodying Sanjay so completely in Sanju, traces of that performance still persist in Ranbir’s approach today.

Lists

6 pricing techniques for PR pros based on prospect psychology

From a psychological perspective, there are several pricing strategies and techniques that can influence a prospect's (potential client's) decision to finalize a PR agency or a publicist. Here are six commonly used approaches for selling PR…

Being Famous

Advantages of getting your daily dose of Bollywood news from the internet

In the digital age, the way we consume news has undergone a radical transformation. Gone are the days of waiting for the morning newspaper or relying on television broadcasts for the latest updates. The advent of the internet has…

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