Browsing Tag

Citizen Journalism

The big question: Is print media dead?

Contrary to what some believe, print media is not dead in India! Not yet, at least. Vernacular newspapers and magazines (language media) still rule the roost, and do very well in the interiors of the country! News on the go But as far…

How a PR manipulates (A tip)

I remember an instance, when long ago I had messaged the editor of Mid-Day's film supplement Hit-List for a story on one of my PR clients, Pakistani actress Meera. When I followed up, the Ed curtly messaged back, "Mid-Day won't carry the…

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